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The Five Ws of Content Creation: What Who Why Where and When

The 5 Ws

In previous episodes of this podcast, I’ve talked about how media has evolved From the 20th century to the 21st century..

It’s my opinion that regarding media, the 21st century really began with the arrival of the COVID19 pandemic. This idea is framed by where, when and how we produce and consume media content. Video conferencing has become commonplace – and content is much more targeted to specific audiences on specific platforms – rather than distributed via widespread broadcasts on limited outlets.

So, in this episode, I’d like to share an idea to think about when you’re preparing to create content

The Five W’s of Content Creation: WHO WHAT WHY WHERE and WHEN

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The Five Ws of Content Creation: What Who Why Where and When

One Plus One Equals Three: Teamwork and the Art in Business Management

One Plus One Equals Three
From puzzle pieces to the music history of The Who, The Beatles, symphony orchestras and more, Brian Brodeur discusses the musical lessons that informed how East Main Media built an incredible team and achieved successful growth over the last 20 years.

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“If you look at the coffee mugs in our studio kitchen at East Main Media, you’ll see many of them printed with a simple math equation: 1+1=3.

Of course, that addition equation is wrong, but it refers to a fundamental philosophy of how I recruit team members, how I’ve staffed my company, and how I manage projects at East Main Media. It’s about Teamwork… about working together. About the sum being greater than the parts.

Simply put: I want team members – the people that I work with, directly – to not just bring a set of skills or talents to the table individually – but I need team members that “compliment” me and each other within the work we do together. Think of it this way – team members, or people in general, as like puzzle pieces – each with individualized shapes, or unique characteristics – and the team, or business as a whole, is the puzzle. Each piece of the puzzle is unique unto itself, but only when all pieces are brought together – does it create the complete picture…”

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One Plus One Equals Three: Teamwork and the Art in Business Management

Welcome to the 21st Century: Podcast Reboot – Through The Looking Glass

We are through the looking glass.... Welcome to the 21st Century.

Alice in Wonderland: Central Park NYC

Welcome back to the East Main Media podcast – I’m your host, Brian Brodeur – Well, we made it through 2020 – and we’ve had the podcast on hiatus… BUT, it’s 2021 and we’ve got to catch up on some things… so there’s no better time than NOW to bring back the POD!

Welcome to the 21st Century: Podcast Reboot – Through The Looking Glass

Dwayne R. Wilkins | Financial Freedom Enthusiast | Part 2 of 2

This week, Brian Brodeur continues his conversation with “financial freedom enthusiast” Dwayne Wilkins as they discuss his chance meeting with Ras Baraka and take a deep dive into who and what inspired Dwayne’s self-confidence and “can-do” attitude.

This episode was brought to you by JLC Accounting and TAPintoTV.

Dwayne R. Wilkins | Financial Freedom Enthusiast | Part 2 of 2

Dwayne R. Wilkins | Financial Freedom Enthusiast | Part 1 of 2

This week, Brian Brodeur speaks with “financial freedom enthusiast” Dwayne Wilkins about his community activism and the financial education programs he leads across New Jersey.

This episode was brought to you by JLC Accounting and TAPintoTV.

Dwayne R. Wilkins | Financial Freedom Enthusiast | Part 1 of 2

Michael Shapiro | Founder and CEO – TAPinto.net hyper-local news network

Brian Brodeur catches up with Mike Shapiro in Coral Springs, Florida to discuss all things TAPinto, a network of 80+ hyper-local news sites. Mike gives us the lowdown on TAPinto’s past, present and future – and how TAPinto serves local communities and area businesses.

(Full disclosure – TAPintoTV, a member of the TAPinto network, is owned and operated by East Main Media)

This episode was brought to you by JLC Accounting and TAPintoTV.

Michael Shapiro | Founder and CEO – TAPinto.net hyper-local news network

Mitch Slater | Financial Advisor and Podcaster | Part 2 of 2

In Part Two of their conversation, Brian Brodeur and Mitch Slater discuss Bruce Springsteen, Larry King, the definition of success, staying curious, traveling to England, and more…

This episode was brought to you by JLC Accounting and TAPintoTV.

Mitch Slater | Financial Advisor and Podcaster | Part 2 of 2

Mitch Slater | Financial Advisor and Podcaster | Part 1 of 2

This week Brian sits down with Mitch Slater as he has connected with such interesting people as Howard Stern, Larry King, Gary Vaynerchuk and Steven Van Zandt – and we hear about how his mother danced on stage with Bruce Springsteen at Van Zandt’s album release party in Asbury Park!

This episode was brought to you by JLC Accounting and TAPintoTV.

Mitch Slater | Financial Advisor and Podcaster | Part 1 of 2

Tommy Hilcken | Entertainer and Motivational Speaker | Part 1 of 2

Brian Brodeur talks with Tommy Hilcken about his life and career – from staring out as magician/entertainer Tommy Knucklehead, to inspiring people as a motivational speaker, to building his public-speaking and sales consulting firm, Tommy Hilcken Productions.

This episode was brought to you by JLC Accounting and TAPintoTV.

Tommy Hilcken | Entertainer and Motivational Speaker | Part 1 of 2

Mitch Beinhaker and Jonathan Goodgold | Beinhaker, Maitlin & Goodgold

East Main podcast host, Brian Brodeur, welcomes Mitch Beinhaker and Jonathan Goodgold of the Law Firm of Beinhaker, Maitlin & Goodgold to discuss how helping businesses succeed rather than picking up the pieces when they fail is beneficial not only to the client but to their firm as well. Mitch and Jonathan highlight how they utilize social media to create a community among friends and colleagues, and why they’ve decided to share their expertise through two new podcasts: “DIY Legal” and “The Accidental Entrepreneur”

This episode was brought to you by JLC Accounting and TAPintoTV.

Mitch Beinhaker and Jonathan Goodgold | Beinhaker, Maitlin & Goodgold